About
One person. A direct line. Systems that work in the background.
I'm Ragnar T. Potschka, an independent automation specialist. I build AI receptionists, quote intake, booking systems and workflow automation, mainly for crane hire, rigging and heavy logistics companies. I work in English, German and French.
Why this industry
The work in crane hire and heavy logistics is precise, high-stakes and done on site. Meanwhile the phone keeps ringing, quote requests arrive half-complete, and the paperwork waits until evening. That gap between the work and everything around it is where automation helps most, and where it has to be built carefully, because a missed booking costs real money.
Why one person
No account managers, no handovers, no ticket system. The person you talk to is the person who builds your system, and the one you message when something needs adjusting.
How I work
- I listen first. Before I suggest anything, I want to understand how a job moves through your business. If automation isn't the right answer, I'll tell you.
- I build around what you already have. Your phone number, your email, your spreadsheets. Your team doesn't have to learn new software.
- You stay in charge. Every system is tested on real jobs before it goes live, and nothing changes for your customers until you say so.
What can be automated, must be.
It rotates through many languages because the problem is the same everywhere: good people stuck doing work a system could carry.
If one task in your business could run itself from tomorrow, which one would you hand over first?
or ask my assistant, bottom right